AI Automation for Electricians | Stop Losing $400K+ Annually

Electrician's Guide to AI & Automation

Leverage AI and marketing automation for 24/7 responsiveness and unlimited growth

โฑ๏ธ 15 min read
๐ŸŽฏ Viewed by 150+ electricians
โœ๏ธ By Brian Cosgrove
$485

Average emergency call you're missing at 9 PM

34%

Estimate close rate with systematic AI follow-up

45%

Target repeat customer rate with automated nurturing

Before we get to the guide, let's determine your pain points and where you're potentially losing money

Takes 2-3 minutes โ€ข Discover your revenue opportunities

The average electrical contractor loses significant revenue to missed after-hours calls, poor estimate follow-up, lack of customer reactivation, and inconsistent review generation. Let's calculate your specific opportunity.

  • Identify exactly where you're losing revenue
  • Calculate the annual cost of each problem
  • Get specific solutions for your business
  • Receive personalized recommendations

Pain Point #1: Missed Calls & Slow Response

The average electrical business misses a significant percentage of incoming calls. Speed to lead is everythingโ€”78% of customers choose the first company that responds.

When a panel is sparking at 9 PM, the homeowner calls three electricians. The first one to answer gets the $485 emergency call.

Is this a challenge for your business?

Annual Lost Revenue from Missed Calls

$0

By answering every call in under 2 rings and responding to online leads within 60 seconds, you could capture this additional revenue.

The Solution: AI voice and chat systems that answer instantly 24/7, qualify leads automatically, and book appointments while you focus on the work. No more missed opportunities, no more being on-call constantly.

Learn More About Voice AI Learn More About AI Chat

Pain Point #2: Not Staying Connected to Past Customers

Electrical businesses that remarket regularly to past customers see significant additional annual revenue. Your existing customers are 5-10x more valuable than new leads.

You've already built trust with past customers. They know your work. But if you're not staying in touch, they'll hire someone else when they need electrical work again.

Is this a challenge for your business?

Annual Opportunity from Customer Reactivation

$0

By systematically staying in touch with past customers through automated campaigns, you could generate this additional revenue from people who already trust you.

The Solution: Automated remarketing systems that check in with past customers at 6 months and 12 months, send seasonal maintenance reminders, and identify upgrade opportunities based on previous work completed.

Learn More About Customer Reactivation

Pain Point #3: Bad Reviews & Poor Online Reputation

86% of consumers won't use an electrical business with less than 3.5 stars. Each 1-star increase can lead to 5-9% revenue growth.

If you have 8 reviews and your competitor has 127 reviews with 4.9 stars, who do you think gets the call? Reviews are the new word-of-mouth.

Is this a challenge for your business?

Annual Revenue Opportunity from Better Reviews

$0

By systematically collecting more reviews and improving your rating, you could capture this additional revenue from prospects who currently choose competitors with better reviews.

The Solution: Automated review generation that asks every happy customer for a review, filters unhappy customers for private resolution before they post publicly, and builds your star rating 4-6x faster than manual asking.

Learn More About Reputation Management

Pain Point #4: Low-Quality or Low-Ticket Leads

Electrical businesses often spend significant resources on tire-kickers and low-value jobs. Premium lead generation and qualification can increase average job value significantly.

You're wasting time giving quotes to people who just want an outlet installed for $150 when you should be focusing on $8,000 panel upgrades and $25,000 whole-home rewires.

Is this a challenge for your business?

Annual Revenue Opportunity from Better Lead Quality

$0

By pre-qualifying leads before they reach you and focusing on higher-ticket projects, you could increase your revenue significantly while working fewer jobs.

The Solution: AI qualification that asks the right questions upfront, provides ballpark pricing to filter out price shoppers, identifies decision makers, and routes premium leads to you for personal attention while handling commodity requests automatically.

Learn More About Premium Lead Generation

Your Revenue Opportunity Assessment

Based on your responses, here's where you're leaving money on the table

Continue to the AI & Automation Guide Book a Free Strategy Call See Pricing & Plans

Here's What Happens Next

  • Explore specific solutions for your pain points below
  • See real examples of how AI solves each problem
  • Book a call to discuss implementation for your business
  • Start capturing the revenue you're currently losing

Electrical Contractor AI & Automation Guide

24/7 Voice AI Emergency Response AI-Powered Chat Widget Re-Engage Past Customers Reviews & Reputation Management Generate High-Ticket Leads
Solution #1

๐Ÿ“ž 24/7 Voice AI Emergency Response

Never miss another after-hours emergency call. AI answers in 2 rings, qualifies the lead, and books the appointmentโ€”even at 2 AM.

When a homeowner's panel is sparking at 9 PM, they call three electricians. The first one to answer gets the $485 emergency call. If you're not answering immediately, you're not even in the running.

But you can't be on call 24/7. Your family deserves your evenings. Your weekends shouldn't be spent glued to your phone. That's where Voice AI comes in.

The Problem

45% of after-hours calls go to voicemail. By morning, that homeowner has already hired someone else. Each missed call is $485 gone forever.

The Opportunity Cost

If you get 15 emergency calls per month after hours and miss 45% of them, that's $39,285 in annual lost revenue from emergencies alone.

The Burnout Factor

Being on call 24/7 isn't sustainable. You're exhausted, your family suffers, and you still miss calls when you're on a ladder or with another customer.

How Voice AI Works

Our AI doesn't just answer the phoneโ€”it has intelligent conversations that qualify leads and book appointments:

Customer (9:15 PM):

"Hi, I need an electrician right away. My circuit breaker keeps tripping and now half my house has no power."

AI:

"I can definitely help with that. To make sure we send the right technician with the right equipment, can you tell me - is this a main panel issue or are we dealing with a specific circuit?"

Customer:

"It's the main panel. The whole thing feels warm to the touch."

AI:

"Okay, that's important safety information. For your protection, please don't touch the panel again and keep family members away from it. I can have Mike there within 90 minutes. He's our lead emergency technician and he's handled hundreds of panel emergencies. Does that timeline work for you?"

Customer:

"Yes, that works. How much will this cost?"

AI:

"Emergency service calls start at $485, which includes the first hour of diagnostic work. If it's a simple breaker replacement, that's typically all you'd pay. If Mike finds the panel needs replacement, he'll give you an exact quote before doing any additional work. Sound fair?"

Customer:

"Yes, that's fine. When can he be here?"

AI:

"Perfect. I've got Mike scheduled for 10:45 PM tonight at 847 Maple Street. You'll get a text confirmation in about 30 seconds with his photo, truck number, and a link to track his arrival. Is this the best number to reach you?"

Property Type

Residential or commercial? Single-family or multi-unit? This determines crew size and equipment needs.

Urgency Level

Safety hazard requiring immediate dispatch? Scheduled maintenance? Weekend estimate? The AI routes accordingly.

Budget & Timeline

Is this an emergency where price isn't the main concern? Or a major project where they're comparing multiple bids?

Decision Authority

Are they the homeowner? Property manager? Tenant calling on behalf of landlord? The AI knows who needs to approve the work.

2 rings

Average answer timeโ€”faster than your competitors

24/7/365

Never miss another emergency call, holiday, or weekend

100%

Every caller gets professional, consistent service

Saturday Night, 9:47 PM - Sparking Panel Emergency

The Situation: Homeowner notices sparks coming from electrical panel. House built in 1987, never had panel serviced. Family scared, unsure what to do. They search "emergency electrician near me" and call three contractors.

Without Voice AI: First two calls go to voicemail with generic "leave a message" greeting. Homeowner hangs up, keeps calling. Third electrician answers their personal cell phone while at dinner with family. Rushed conversation. Electrician says "I'll try to get there tomorrow morning." Homeowner keeps calling others.

With Voice AI: Call answered in 2 rings. AI calmly asks safety questions, advises family to stay away from panel. Confirms it's a genuine emergency requiring immediate dispatch. Books technician for arrival within 90 minutes. Sends text with technician photo and truck tracking link. Customer stops calling other contractors. Job secured: $485 emergency service call + $2,800 panel replacement.

2 rings
Answer time vs voicemail
$3,285
Total job value captured
100%
Customer confidence established

See the Voice AI in Action

Watch how the AI handles real calls, qualifies leads, and books appointments automatically

NEXT: AI-Powered Chat Widget Back to Guide Menu
Solution #2

๐Ÿ’ฌ AI-Powered Chat Widget & Multi-Channel Communication

Capture leads from your website, respond to texts instantly, and manage all conversations from one dashboardโ€”even while you're on a job site.

71% of property managers prefer texting over calls for electrical service. They're managing multiple properties, dealing with tenant complaints, and coordinating multiple contractors. They don't have time for phone tag.

Your AI handles chat, text messages, Facebook messages, and Google Business Messagesโ€”all from a single dashboard. No more switching between apps or missing messages because you were on a ladder.

Website Visitors Leave

Someone visits your site at 11 PM researching electricians. They have questions. No one's there to answer. They move on to the next contractor.

Text Messages Get Lost

Property managers text asking about availability. Your phone is in the truck. By the time you see it 3 hours later, they've booked someone else.

Channel Chaos

Messages scattered across Facebook, Google, text, email. You're constantly switching apps, losing conversation history, and forgetting to follow up.

How AI Chat Works in Real Scenarios

Website Visitor (10:45 PM)
"Do you install EV chargers? I just bought a Tesla."
AI Assistant
"Absolutely! We install Level 2 EV chargers for Tesla and all electric vehicles. A few quick questions to give you an accurate estimate: Do you have a 200-amp or 400-amp electrical panel?"
Website Visitor
"I'm not sure. It's a 2018 build if that helps."
AI Assistant
"Perfect, 2018 builds typically have adequate panels. Where would you like the charger installedโ€”garage or driveway?"
Website Visitor
"Garage, about 15 feet from the panel."
AI Assistant
"Great location. For a standard Level 2 charger installation with that panel distance, you're looking at $1,200-$1,500 installed. That includes the charger, wiring, installation, permits, and inspection. Would you like Dave to come out for a free site assessment? I have openings Thursday afternoon or Saturday morning."
300%

Increase in website lead capture rate

<60 sec

Average response time to any message

100%

Of conversations synced across all platforms

Website Chat

Instant response to visitors 24/7. Answer technical questions, provide quotes, schedule estimatesโ€”all while you sleep.

SMS Text Messages

Property managers love texting. AI responds instantly with availability, pricing, and can schedule service calls via text.

Facebook & Google Messages

Leads finding you on social media get the same instant, professional response as phone calls.

Unified Dashboard

See every conversation across every channel. Full history. Never lose a message or forget a follow-up again.

Wednesday, 11:15 PM - Property Manager Needs Quote

The Situation: Commercial property manager discovers tenant complaint about flickering lights in retail space. Building inspection scheduled for Friday. Manager handling 12 properties, coordinating multiple contractors, tenant threatening to break lease over maintenance issues.

Without AI Chat: Property manager visits three electrician websites at 11 PM. Two have no chat, just "Call us during business hours 8-5." Third has contact form with "We'll get back to you within 24 hours." Manager sends email, gets auto-reply. By Thursday afternoon with no response, books competitor who answered their text message at 11:30 PM.

With AI Chat: Property manager lands on your website at 11:15 PM. Chat widget immediately responds. AI asks qualifying questions: commercial space, square footage, urgency level. Provides ballpark pricing ($800-1,200 for inspection + repair). Books electrician for Thursday morning 8 AM. Sends confirmation text. Manager stops searching, goes to sleep. You show up on time, fix issue, tenant happy, manager adds you as preferred vendor for all 12 properties.

<2 min
Response time at 11 PM
12
Properties in portfolio
$1,050
Immediate job value
NEXT: Re-Engage Past Customers Back to Guide Menu
Solution #3

๐Ÿ”„ Customer Reactivation & Automated Follow-Up

Turn one-time customers into lifetime clients with AI that follows up automatically on estimates and brings back customers who went quiet.

You gave 28 estimates last month. How many closed immediately? Probably 3-4. The other 24 represent $614,400 in potential annual revenue sitting in your voicemail, your sent folder, and your memory.

Most electrical contractors give an estimate and then... nothing. Maybe one follow-up call that goes to voicemail. Then they move on. This is the single biggest revenue leak in the electrical contracting business.

โŒ Without AI Follow-Up

  • Send estimate, hope they call back
  • Maybe one follow-up call
  • 12% conversion rateโ€”industry standard
  • Forget about customers after 2-3 weeks
  • Lose track of who needs follow-up
  • Miss seasonal service opportunities

โœ… With AI Follow-Up

  • AI follows up on day 3, 7, 14, 30
  • Personalized messages based on project type
  • 34% conversion rate with systematic follow-up
  • Re-engages customers at 6 months, 12 months
  • Every lead tracked, every follow-up executed
  • Automatic seasonal maintenance reminders

The AI Follow-Up Sequence That Converts Estimates

Day 3 (Text):

"Hi John, this is the AI assistant from ABC Electric. I wanted to make sure you received Dave's estimate for the panel upgrade. Do you have any questions about the scope of work or pricing?"

Day 7 (Call):

"Hi John, just following up on the $3,200 panel upgrade estimate. I know these decisions take time. Have you had a chance to review everything? I'm happy to walk through any questions or concerns you might have."

Day 14 (Text):

"John, I wanted to let you know we have an opening next Thursday if you'd like to move forward with the panel upgrade. Also, if price is a concern, we offer 12-month financing with approved credit. Would that help make the project more manageable?"

Day 30 (Text):

"Hi John, I'm checking in one last time about the panel upgrade. I understand if you decided to go another direction or put the project on hold. But I wanted you to know we're here whenever you're ready. We'll also check back in 6 months in case your plans have changed."

34%

Estimate close rate with AI follow-up (vs 12% without)

$220K+

Additional annual revenue from better estimate conversion

100%

Of estimates followed up systematically

Customer Reactivation: Mining Your Existing Customer List

You have 240 customers from last year. How many have you talked to this year? Electrical work is recurringโ€”panels age, circuits need upgrading, code requirements change, homes are remodeled.

6-Month Check-In

"Hi Sarah, it's been 6 months since we installed your EV charger. How's it working? Any issues? Also wanted to let you know we're offering $150 off whole-home surge protectors this monthโ€”great for protecting your Tesla charger investment."

Seasonal Maintenance

"John, it's been a year since we did your panel upgrade. This is a great time for a quick electrical safety inspection before winter when heat loads increase. We're offering complimentary inspections for past customersโ€”can we schedule you for next Tuesday?"

Upgrade Opportunities

"Hi Maria, I was reviewing past service calls and noticed we installed several outlets in your home office 2 years ago. With USB-C charging becoming standard, you might benefit from USB-C outlet upgrades. Want to see photos of what that looks like?"

Referral Requests

"David, you were one of our favorite customers last year. If you know anyone looking for electrical work, we'd love the referral. As a thank you, we'll give you $100 off your next service call when they book with us."

The $3,200 Panel Upgrade That Almost Got Away

The Situation: Homeowner John gets estimate for panel upgrade from two electricians. First quote: $2,800. Your quote: $3,200. Both seem qualified. John says "let me think about it" and goes quiet.

Without Follow-Up: You assume the lower bidder got it. John actually went with neitherโ€”he got busy with work, the estimate sat on his desk for 3 weeks, his wife asked about it, he felt guilty for not deciding, threw both estimates in a drawer. Six months later during a home inspection for refinancing, the inspector flags the panel as hazardous. John scrambles to find an electrician, can't find your estimate, books first available contractor. You never hear from him again.

With AI Follow-Up: Day 3: AI texts asking if John has questions. John responds he's comparing quotes. Day 7: AI calls, mentions you offer financing and can start next week. John asks about payment terms. Day 14: AI texts about schedule opening. John mentions price concern. AI explains financing option: $266/month. Day 30: John texts "Let's do it." Books the upgrade. You get the $3,200 job. Two years later, AI checks in about electrical inspection. John books that too. Refers you to his neighbor.

4
Touchpoints that closed the deal
$3,200
Job value recovered
2+
Future jobs from same customer
NEXT: Reviews & Reputation Management Back to Guide Menu
Solution #4

โญ Reputation Management & Review Generation

Systematically collect 5-star reviews, address negative feedback before it goes public, and dominate local search results.

92% of homeowners check Google reviews before calling an electrician. If you have 8 reviews and your competitor has 127 reviews with 4.9 stars, who do you think gets the call?

But you're terrible at asking for reviews. It feels awkward. You forget. Even when customers say "I'll definitely leave you a review," they don't. The AI does it for youโ€”automatically, professionally, and effectively.

Review Volume Problem

You do excellent work but only have 12 Google reviews. New competitor opened 6 months ago and already has 89 reviews because they're aggressively asking for them.

Negative Reviews Go Nuclear

Upset customer goes straight to Google and posts a 1-star review before you even know there's an issue. Now it's public and permanent.

Inconsistent Asking

You ask for reviews when you remember, which is about 20% of the time. You miss 80% of your best review opportunities.

The AI Review Generation System

Step 1: Immediate Post-Service Text

Within 2 hours of job completion: "Hi John, Dave wanted me to checkโ€”are you happy with the panel upgrade we completed today? Any concerns at all?"

Step 2: Happiness Filter

Happy customers (8-10 rating) get directed to Google. Unhappy customers (1-7 rating) get routed to you privately for resolution before it goes public.

Step 3: Gentle Nudge

If customer rates you 10/10 but doesn't leave Google review, AI follows up 3 days later: "We noticed you gave us a 10/10 ratingโ€”thank you! Would you mind sharing your experience on Google? Here's a quick link..."

Step 4: Issue Resolution

For unhappy customers, AI immediately alerts you and facilitates conversation to resolve the issue before it becomes a public negative review.

AI (2 hours after job completion):

"Hi Sarah, this is the AI assistant from Precision Electric. Dave finished the EV charger installation this afternoon. On a scale of 1-10, how satisfied are you with the work?"

Customer:

"Definitely a 10. Dave was professional, explained everything, and the charger works perfectly."

AI:

"That's wonderful to hear! We'd love if you could share your experience on Google to help other homeowners find us. It takes about 60 seconds. Here's a direct link: [Google Review Link]"

Customer:

"Just left you a 5-star review!"

AI:

"Thank you so much, Sarah! Dave will be thrilled. And thank you again for choosing Precision Electric for your EV charger installation."

4-6x

More reviews collected vs manual asking

85%

Of requested reviews actually get posted

94%

Issue resolution rate before going public

The Negative Review That Never Happened

The Situation: You complete an EV charger installation for Sarah on Tuesday afternoon. Installation goes smoothly, charger works perfectly, Sarah seems happy when you leave. Wednesday morning you get a notification.

Without Review System: Thursday afternoon, you Google your business name and discover Sarah left a 2-star review yesterday: "They installed my charger but it stopped working the next day. Called three times, no response. Had to hire someone else. Very disappointed." You're shockedโ€”you never saw any missed calls, she never contacted you. You respond to the review but damage is done. It's the first thing prospects see. You lose three estimate opportunities that week because people mention "seeing mixed reviews."

With AI Review System: Tuesday 5 PM (2 hours after job): AI texts Sarah: "How satisfied are you with the EV charger installation? 1-10?" Sarah responds: "5. It stopped working this morning." AI immediately alerts you. You call Sarah within 20 minutes. She explains the issue. You diagnose over phone: she tripped the breaker. Walk her through resetting it. Charger works perfectly. Thursday, AI follows up: "Is everything working now?" Sarah: "Yes, perfect!" AI: "Would you mind sharing your experience on Google?" Sarah leaves 5-star review: "Had a small issue but they fixed it immediately. Very responsive. Highly recommend."

2 hrs
Time to catch the issue
5โ˜…
Final rating received
1
Negative review prevented
NEXT: Generate High-Ticket Leads Back to Guide Menu
Solution #5

๐ŸŽฏ Premium Lead Generation for High-Ticket Projects

Stop competing on price for $300 outlet repairs. Target homeowners planning $15K+ electrical projects and commercial property managers.

There are two types of electrical work: commodity service calls where everyone competes on price, and premium projects where expertise and trust matter more than being the cheapest bid.

Panel upgrades, whole-home rewires, EV charger installations, generator systems, commercial tenant improvementsโ€”these are $5K-$50K projects where homeowners and property managers want the best electrician, not the cheapest one.

Wrong Lead Sources

You're getting leads from Home Advisor and Thumbtack. These are price shoppers calling 5 electricians looking for the lowest bid. You're competing against unlicensed handymen.

No Positioning

Your marketing says "licensed and insured electrician." So does everyone else. Nothing differentiates you from the 47 other electricians in your market.

Inefficient Lead Qualification

You waste time giving quotes to tire kickers and DIYers. You need a system that pre-qualifies leads before they ever reach you.

How Premium Lead Generation Works

Project Value Targeting

AI asks qualifying questions to determine project scope: "What electrical work are you planning?" If it's a $200 outlet install, AI provides pricing and books it. If it's a $15K panel upgrade, you get alerted for personal follow-up.

Decision Maker Identification

Are they the homeowner with decision authority? Property manager with budget approval? Tenant who needs landlord permission? AI identifies who can actually approve the work.

Timeline & Urgency

Planning work for next week or exploring options for next year? Emergency or researching multiple contractors? AI triages based on urgency and sends hot leads to you immediately.

Budget Qualification

AI provides ballpark pricing ranges upfront. If someone balks at "$8K-$12K for a panel upgrade," they weren't your customer anyway. AI filters out price shoppers before wasting your time.

Website Chat (Tuesday 3 PM):

"I'm considering upgrading my electrical panel. Current one is from 1987."

AI:

"Smart thinkingโ€”panels from the 80s aren't designed for modern electrical loads. A few questions to give you accurate information: What's your home square footage, and how many major appliances do you have?"

Visitor:

"2,800 sq ft. Two HVAC units, electric range, dryer, water heater. Planning to add an EV charger soon too."

AI:

"Perfect details. For a home your size with those loads plus the planned EV charger, you're looking at a 400-amp panel upgrade. Investment range is typically $8,500-$11,500 depending on panel location and whether you need a meter relocation. Does that align with your budget?"

Visitor:

"Yes, that's within our home improvement budget. How long does it take?"

AI:

"Installation is typically 1-2 days. We coordinate utility disconnection and reconnection. Mike, our lead project electrician, has done over 200 panel upgrades. Would you like him to come out for a free site assessment? I have Thursday afternoon or Saturday morning available."

73%

Of leads are pre-qualified before reaching you

$8,400

Average project value from AI-qualified leads

$0

Cost per lead (vs $45-120 from lead services)

Commercial Property Management Pipeline

One property manager = 8-15 properties. One relationship = steady commercial work for years. The AI identifies and qualifies property management leads differently than residential:

Portfolio Identification

"Are you managing this property yourself or do you work for a property management company?" If they manage multiple properties, AI flags them as high-value commercial leads.

Recurring Work Opportunities

"Do you have other properties that might need electrical work? We work with several property managers who prefer having one trusted electrician for all their buildings."

Response Time Priority

Property managers get faster response times and text communication. AI knows they're juggling multiple emergencies and adapts accordingly.

Commercial Pricing Structure

AI can discuss volume discounts, maintenance agreements, and priority service for property management accountsโ€”things that don't apply to residential leads.

From $200 Tire Kicker to $11,500 Panel Upgrade

The Situation: Website visitor lands on your site Tuesday at 3 PM. Starts typing in chat widget: "How much to install an outlet?"

Without AI Qualification: Generic response: "We'd be happy to help! Please call us at XXX-XXX-XXXX to schedule an estimate." Visitor closes chat, never calls. You never know they were also planning a full panel upgrade for their home office expansion but wanted to test your responsiveness with a small question first.

With AI Lead Qualification: AI asks: "I can help with that! What room is the outlet for?" Visitor: "Home office. Actually, I'm adding a whole office suite and my electrician said I might need a panel upgrade." AI: "Smart thinking. A 2,800 sq ft home office addition typically needs a 200-amp service upgrade. For context, outlet installation runs $150-200, but the panel upgrade for supporting an office suite is typically $8,500-11,500 depending on panel location and permit requirements. Are you looking at both projects?" Visitor: "Yes, the whole package." AI: "Perfect. This is definitely worth a detailed site assessment. I have Thursday at 2 PM or Saturday at 9 AM. Which works better?" Visitor books Thursday. You arrive, quote $11,500 for panel upgrade + $2,400 for office wiring. Customer signs same day.

$13,900
Total project value
2 days
From chat to scheduled estimate
$0
Lead cost vs $85 from Thumbtack
Back to Guide Menu Back to Top
Lead Nurturer - AI Automation Services
Brian Cosgrove
LET'S TALK

I'm Brian, Your AI & Automation Implementation Consultant

Let's discuss how AI automation can help you capture more leads and increase revenue

Book Your Free Strategy Call

Let's discuss your business challenges and explore how AI automation can help you capture more leads and increase revenue.

About Me

After 20+ years working as a content writer and account manager for several agencies, I grew frustrated watching small businesses pay bloated agency retainers with no ROI and then lose whatever leads did come their way because of missed communications or poor call handling.

While I was working at agencies, I began recommending GoHighLevel (GHL) to clients as a CRM and marketing automation tool. At the same time, ChatGPT and other AI tools were emerging that I was showing them how to use. Soon enough, I had established a side hustle for myself, setting agency clients up with GHL and workflow automations.

In 2025, I left the agency world, bet on myself, and built Lead Nurturer - powered by GHL - to help business owners capture, qualify, and convert leads 24/7 with AI-powered automation.

When you work with me, you're not just getting a software subscription where you're left on your own to figure out what to do with a bunch of "features." You are getting me as your right hand AI & Automation guy to navigate businesses like yours through this time and help you get one up on competitors slower to embrace or adapt this emerging technology.

"GO AWAY! I'm not down with this AI Sh*t!"


I get it. One of the reasons I exited the digital marketing agency world is because I saw the writing on the wall. AI could write content quicker than I could. AI searches would soon overtake Google searches or at least fundamentally shift Google's search algorithm and SEO as I had known it. SEO itself is on the verge of being fully automated.


But then I realized that with change there was also seemingly limitless opportunity. AI doesn't have to replace you. It can be an extension of you. You can use AI to do what you do better. You can use it to help your employees do their jobs more efficiently. You can use it to level the playing field against big budget competitors. You can use it to grow your business, reduce overhead, improve responsiveness, and boost profitability by handling the repetitive tasks that drain your time and resources.


You just need someone pulling its strings to leverage it responsibly and properly. And that's where I can help you.

How I Work

I work hands-on with a limited number of clients each quarter to ensure personal attention and real results.

Schedule a Strategy Call to uncover where you're losing revenue and map out an AI-driven plan that fits your budgetโ€”no pressure, just clarity.

โšก

Typical response time: Under 2 hours

๐Ÿ”’

Your information is secure and never shared

โœ“

No obligation - just an honest conversation

Looking forward to talking to you,

Brian Cosgrove

๐ŸŽฏ Simple, Transparent Pricing

Choose Your Plan

All packages include full setup, training, and ongoing support. Every system is customized to your business and optimized for results.

๐Ÿ’ฐ What is a Build Deposit?

Build Deposit = First + Last Month's Payment

Your Build Deposit is a first and last month deposit that covers your customized buildout - the AI customization and configuration, the review system setup, reactivation campaign setup, system integrations, training, and testing. Everything is typically running within two weeks but still very much in beta mode while bugs or issues are worked through. Because of this, your Build Deposit also includes a FREE 1 month trial. I call this a 90-day runway. The idea with this 90-day runway is to ensure you're fully set up and start seeing results by the time you're paying month-to-month.

โญ Starter

Perfect for one man shops or small teams testing AI and automation for the first time. Capture every web visitor and missed call, build early reputation, reactivate past customers.

๐Ÿ’ฌ What You Get:

  • โœ“GoHighLevel setup
  • โœ“Customized conversational AI chat widget (website)
  • โœ“Basic follow-up automations (24-48 hours)
  • โœ“Appointment booking integration
  • โœ“Missed call text back
  • โœ“Automated review requests
  • โœ“Reputation management automation
  • โœ“All-in-one inbox
  • โœ“One database reactivation campaign
$297 /month
Build Deposit $594

First + Last Month's Payment

Covers setup, onboarding, and includes your free trial month after launch.

๐Ÿ’Ž Save 25% - Pay Annually
Annual Price $2,673 /year
Save $891 12 months for the price of 9
Annual Bonuses:
  • 30-Day Voice AI Trial
  • Google Business Optimization & Messaging
Start Monthly Plan Choose Annual & Save

Flexible Payments with Klarna: Split payments into interest-free installments with Klarna on setup fees and annual plans.

๐Ÿ’ผ Pro

Our most popular plan. Best for established businesses ready to scale

๐Ÿ’ฌ What You Get:

  • โœ“Everything in Starter
  • โœ“24/7 Voice AI phone answering
  • โœ“1 premium service landing page/microsite (conversion optimized)
  • โœ“Multi-step AI lead nurturing sequences
  • โœ“Lead scoring
  • โœ“Seasonal campaign automations
  • โœ“Call recordings and transcripts
  • โœ“Voicemail transcription
  • โœ“Appointment reminders and confirmations
  • โœ“Google Business Messaging Integration
  • โœ“Zapier integration
$597 /month
Build Deposit $1,194

First + Last Month's Payment

Covers setup, onboarding, and includes your free trial month after launch.

๐Ÿ’Ž Save 25% - Pay Annually
Annual Price $5,373 /year
Save $1,791 12 months for the price of 9
Annual Bonuses:
  • Social Media Posting (12 posts/month)
  • 4 SEO-optimized blog posts per month
Start Monthly Plan Choose Annual & Save

Flexible Payments with Klarna: Split payments into interest-free installments with Klarna on setup fees and annual plans.

๐Ÿ† Elite

Best For: High-Volume Operations & Multi-Location

๐Ÿ’ฌ What You Get:

  • โœ“Everything in Pro
  • โœ“Custom AI persona (brand-matched)
  • โœ“Priority call routing and escalation rules
  • โœ“Three high-ticket service landing pages/microsites and funnels
  • โœ“Custom lead magnet creation (educational content)
  • โœ“Conditional automation workflows (if/then logic)
  • โœ“Multi-location dashboard
  • โœ“Multiple team member logins
$997 /month
Build Deposit $1,994

First + Last Month's Payment

Covers setup, onboarding, and includes your free trial month after launch.

๐Ÿ’Ž Save 25% - Pay Annually
Annual Price $8,973 /year
Save $2,991 12 months for the price of 9
Annual Bonuses:
  • Google Business Profile Optimization
  • Social Media Posting (15 posts/month)
  • 4 SEO blog posts per month
  • Private Client Forum Access (Coming Soon)
Start Monthly Plan Choose Annual & Save

Flexible Payments with Klarna: Split payments into interest-free installments with Klarna on setup fees and annual plans.

๐Ÿข Enterprise

For agencies and larger operations

๐Ÿ’ฌ What You Get:

  • โœ“Everything in Elite
  • โœ“Paid ad campaigns
  • โœ“Advanced content marketing
  • โœ“Advanced email marketing campaigns (maintenance/service reminders, upgrade/upsell campaigns, education series, promotional and milestone campaigns)
  • โœ“Weekly strategy sessions
  • โœ“AI growth lab (creative buildouts)
  • โœ“20 hours/month dedicated support - more like a direct hire for your marketing team puppeteering all things AI and automation
$1,997 /month
Build Deposit $3,994

First + Last Month's Payment

Covers setup, onboarding, and includes your free trial month after launch.

๐Ÿ’Ž Save 25% - Pay Annually
Annual Price $17,973 /year
Save $5,991 12 months for the price of 9
Annual Bonuses:
  • $1,000 Ad Credit (Google or Meta)
  • Google Business Profile Optimization
  • Social Media Posting (20 posts/month)
  • 6 SEO blog posts per month
  • VIP Access to Webinars & Masterclasses
  • Private Client Forum
Start Monthly Plan Choose Annual & Save

Flexible Payments: Split payments into interest-free installments with Klarna on setup fees and annual plans.

๐Ÿงพ Optional Add-Ons

Available to any plan - enhance your package with additional services

Additional AI Employees

Scale your phone answering capacity with additional AI phone lines (outbound calling available soon!)

Custom Funnel Builds

Additional landing pages or sales funnels tailored to specific campaigns

Ad Campaign Management

Full Google Ads or Facebook/Instagram campaign management and optimization

Content & SEO Packages

Additional blog posts, content creation, and SEO optimization services

CRM Data Migration

Professional migration and clean-up of your existing customer data

AI Quote Generator

Turn a call transcript, chat, or intake form into a polished estimate in seconds

AI Visual Estimator

Customer uploads photos of damage (roof, fence, etc.); AI analyzes and pre-fills an estimate for review

AI Proposal Writer

Generate branded proposal PDFs with scope, pricing, and upsell recommendations

AI Review Builder

Detect completed jobs, text customers smart review request sequences with personalized context

AI Referral Driver

After positive reviews or "happy" sentiment, automatically ask for referrals with trackable links

AI Content Repurposer

Takes blog posts, videos, podcasts, call transcripts, photos, or reviews and turns them into ready-to-post social media, blog, or video content

AI CRM Database Cleaner

Segments and improves data quality and reporting for easier email lists or decision making

AI SOP Assistant

A searchable AI that answers techs' or office staff questions using the company's SOPs and policies

AI Onboarding Coach

New hires can ask questions ("How do I log a warranty repair?") and get instant answers

AI Video Coach

Transcribes and summarizes internal training calls into a searchable wiki for the team

AI Payment Reminder Bot

Texts unpaid invoices with friendly, human-style reminders

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