AI Automation for General Contractors
Stop losing premium remodeling projects to faster competitors. Convert more estimates into signed contracts. Build systematic follow-up that turns one-time clients into repeat customers and referral machines.
Why General Contractors Lose Premium Projects
You're a master builder with decades of expertise, but without instant response and persistent follow-up, homeowners never see your craftsmanship.
Response Time Kills Deals
A homeowner submits a request for a $73K master suite addition at 1:45 PM on Tuesday. You're walking a jobsite and see it at 4:30 PM. They already scheduled consultations with three contractors who responded within 90 minutes and provided ballpark numbers.
Estimates Vanish Into Silence
You spent five hours creating a detailed $46K kitchen renovation proposal, complete with material selections and timeline. They loved your plan but needed to talk it over. You meant to follow up but got slammed. Two weeks later, their Facebook post thanks another contractor for their beautiful new kitchen.
Past Clients Forget You Exist
You completed a stunning deck for a family three years ago. They just hired someone else for a $58K basement project. You never stayed in touch, so when they were ready for their next big project, your name didn't even come up in the conversation.
Zero Referral System
Your craftsmanship is exceptional and clients rave about your attention to detail. But you don't have a system to request reviews at the right moment, you feel awkward asking for referrals, and you don't maintain relationships with past clients. Your phone should be ringing with warm introductions.
Unpredictable Revenue Cycle
When you're managing three jobsites, new inquiries pile up unanswered for days. When projects wrap up, you're scrambling for the next job. You don't have a consistent pipeline because lead nurturing falls through the cracks during busy seasons.
Price Shoppers Waste Time
You drive 40 minutes for a bathroom consultation. The homeowner mentions they're getting several bids and just want ballpark pricing. You spend 90 minutes measuring and explaining your process. They were never serious, just collecting numbers to negotiate with their brother-in-law.
The Cost of Manual Operations
Every slow response and forgotten follow-up is a five or six-figure remodeling project walking away.
Quick Reality Check
Most general contractors discover they're losing $12,000 to $22,000 per month in missed premium remodeling opportunities. Before you continue reading, find out your actual number:
Instant Lead Response AI
Respond to every premium remodeling inquiry within 60 seconds, even when you're on a ladder, in a design meeting, or sound asleep.
Real Lead Response at 2:47 PM
Smart Lead Qualification System
Stop wasting time on tire kickers. AI identifies serious homeowners with realistic budgets before you invest hours in consultations.
How AI Scores Your Leads
Budget Qualification
AI asks strategic questions to understand if homeowners have realistic expectations. A $15K budget for a full kitchen gets flagged differently than someone with $50K-70K ready to invest.
Timeline Assessment
Distinguishes between homeowners ready to start in 4-8 weeks versus someone just getting ideas for next year. Prioritizes leads with clear project timelines.
Project Scope Clarity
Identifies whether they want a complete renovation or just freshening up. Separates $80K basement finishes from $3K handyman projects.
Decision-Maker Verification
Confirms they own the property and have authority to make decisions. Avoids situations where you present a detailed proposal only to hear they need to check with someone else.
Lead Scoring in Action
$65K budget, ready in 6 weeks, owns home, decision-maker present, referred by past client
$85K budget, closing on home in 3 weeks, wants to start after move-in, pre-approved financing
$45K budget, flexible timeline 8-12 weeks, getting 3 quotes, owns home, comparing options
$18K budget for full remodel, timeline is next year maybe, getting 8+ quotes, unrealistic expectations
Systematic Estimate Follow-Up
Turn thinking about it into signed contracts. AI nurtures every proposal with perfectly timed follow-ups.
The 21-Day Nurture Sequence
Day 1 - Proposal Delivered
Immediately after sending your estimate, AI confirms receipt and offers to answer questions about materials, timeline, or scope.
Day 3 - First Check-In
Follow up to see if they reviewed the proposal. Many homeowners have questions about tile selections or fixture options.
Day 7 - Value Reminder
Highlight unique aspects of your proposal that set you apart from competitors. Details that make a difference in quality.
Day 14 - Gentle Urgency
Mention scheduling considerations. Spring slots fill quickly. Lock in preferred timeframe before calendar fills.
Watch AI Handle a Real Contracting Call
See exactly how AI responds to inquiries, qualifies projects, and books consultations while you're on the job site.
Contractors Who Stopped Losing Leads
See how general contractors are using AI automation to capture more premium projects.
The Estimate Follow-Up Gap
Illustrative Scenario: Converting "Thinking About It" to Signed Contracts
Most general contractors close 10-15% of estimates on the spot. The other 85-90% say some version of "we need to think about it" or "let me talk to my spouse." Without systematic follow-up, 72% of those estimates are never heard from again—not because the homeowner went with someone else, but because life got busy and nobody followed up at the right moments.
What Systematic Follow-Up Actually Means
It's not pestering people. It's providing value at strategic moments:
- Day 3: "Did you have any questions about the tile selections or fixture options?"
- Day 7: "Here's why we specified that structural beam approach vs. alternatives"
- Day 14: "Spring slots are filling up—want to lock in your preferred timeline?"
Each touchpoint adds value and keeps you top-of-mind. The contractors who do this consistently capture 3x more business from the same estimate volume.
Review and Referral Automation
Turn satisfied clients into five-star reviewers and referral machines. AI captures testimonials at the perfect moment.
The Review Generation Sequence
Project Completion - Day 1
As final walkthrough completes, AI sends satisfaction check to ensure clients are thrilled with results.
Sentiment Detection
If response is positive, AI requests Google review with direct link. If concerns exist, alerts you privately to address issues.
Referral Request - Day 7
Once review is submitted, AI asks for referrals. Clients who love your work are happy to introduce you to neighbors.
How Much Are You Losing?
See exactly how much revenue you're leaving on the table from slow response and abandoned estimates.
Revenue Leak Calculator
Calculate annual revenue lost from slow response and failed follow-ups
Step 1: Lost Leads
Step 2: Abandoned Estimates
Step 3: Lost Repeat Business
This calculator uses conservative industry averages.
Your actual revenue leak may be higher depending on your market and project mix.
I'm Brian, Your AI & Automation Implementation Consultant
Let's discuss how AI automation can help you capture more leads and increase revenue
Book Your Free Strategy Call
Let's discuss your business challenges and explore how AI automation can help you capture more leads and increase revenue.
About Me
After 20+ years working as a content writer and account manager for several agencies, I grew frustrated watching small businesses pay bloated agency retainers with no ROI and then lose whatever leads did come their way because of missed communications or poor call handling.
While working at agencies, I began recommending GoHighLevel (GHL) to clients as a CRM and marketing automation tool. At the same time, ChatGPT and other AI tools were emerging that I was showing them how to use. Soon enough, I had established a side hustle for myself, setting agency clients up with GHL and workflow automations.
In 2025, I left the agency world, bet on myself, and built Lead Nurturer - powered by GHL - to help business owners capture, qualify, and convert leads 24/7 with AI-powered automation.
When you work with me, you're not just getting a software subscription where you're left on your own to figure out what to do with a bunch of "features." You are getting me as your right hand AI & Automation guy to navigate businesses like yours through this time and help you get one up on competitors slower to embrace or adapt this emerging technology.
"GO AWAY! I'm not down with this AI Sh*t!"
I get it. One of the reasons I exited the digital marketing agency world is because I saw the writing on the wall. AI could write content quicker than I could. AI searches would soon overtake Google searches or at least fundamentally shift Google's search algorithm and SEO as I had known it. SEO itself is on the verge of being fully automated.
But then I realized that with change there was also seemingly limitless opportunity. AI doesn't have to replace you. It can be an extension of you. You can use AI to do what you do better. You can use it to help your employees do their jobs more efficiently. You can use it to level the playing field against big budget competitors. You can use it to grow your business, reduce overhead, improve responsiveness, and boost profitability by handling the repetitive tasks that drain your time and resources.
You just need someone pulling its strings to leverage it responsibly and properly. And that's where I can help you.
How I Help…
You're not buying software. You're hiring me to build and optimize a custom AI automation system for your business.
Here's what that means:
Complete Custom Buildout
- 24/7 Voice AI phone answering trained on YOUR services
- Smart AI chat widget for your website
- Automated follow-up sequences customized to your customer journey
- Reputation management and review automation
- Customer reactivation campaigns
- Lead scoring and qualification
- Integration with your existing tools (CRM, scheduling, etc.)
Active Management & Optimization
- I monitor performance and make adjustments
- Monthly reporting on captured revenue
- Ongoing refinements based on real data
- Strategy sessions to prioritize improvements
- You have direct access to me - not a support ticket system
Think of it as hiring an AI automation specialist for your team - not buying another software subscription you have to figure out yourself.
How Much Should You Invest to Stop Losing Thousands Per Year?
Let's figure out if AI automation makes sense for your business
Here's What Needs To Happen First
Before we talk about what I charge, I need to understand what your business is actually losing to missed calls, poor follow-up, weak reputation, and low-quality leads.
Because the truth is: not every business needs advanced AI automation yet.
If you're getting 5–10 calls per day and comfortably answering most of them , a VA or answering service may be a perfectly solid solution for where you are right now - and I'll be the first to say that.
Where AI automation starts to make sense is when growth creates friction. If you're at the point where:
- Missed calls are costing you thousands per month
- Busy seasons are way too overwhelming for you and your team
- You're turning away work because of capacity issues
- Competitors are winning jobs because they respond faster
...then we should talk.
That's why the first step is completing the AI & Automation Assessment. It takes 5 minutes and calculates your specific revenue opportunity.
Then we'll know if this even makes sense for you.
The Only Question That Matters
Let me give you an example of how this works:
Real client example - HVAC Contractor:
- 15 inbound calls per day
- Missing 40% of them (6 calls/day)
- Average job value: $800
- Close rate: 35%
Annual revenue loss from missed calls alone: $408,800
That's not including lost opportunities from poor follow-up, weak online reputation, or low-quality leads.
So I asked him: "If you could buy an insurance policy to prevent that $408,000 loss, what percentage would you be willing to spend?"
He said 5-10%.
That would be $20,000-$40,000 per year.
The good news? I helped him for significantly less than that.
If you're losing hundreds of thousands per year to missed opportunities, that's a major problem.
It wouldn't make sense to spend $2,000 per year trying to solve a $400,000 problem. That's a minor effort toward a major problem.
But it also wouldn't make sense to spend $400,000 to solve a $400,000 problem. You'd just break even.
Somewhere between 2-5% of your revenue opportunity is typically proportionate.
Using the HVAC contractor example:
- 2% of $408,000 = $8,160/year ($680/month)
- 5% of $408,000 = $20,400/year ($1,700/month)
His investment: $12,000 for first year (complete buildout + 12 months management). We did quarterly $3,000 payments and ROI was demonstrated by the second payment.
That's 2.9% of his annual opportunity.
Important: This Might Not Be For You
I work with a limited number of clients each quarter so I can give each business the personal attention needed to get real results.
That means I'm selective about who I take on.
You're probably NOT a good fit if:
- You're getting fewer than 12 calls per week
- Your average job value is under $200
- You're not ready to invest at least $600/month
- You're just "kicking the tires" on AI
- You expect instant results in 2 weeks
You're probably a GREAT fit if:
- You're losing real money to operational inefficiencies
- You're ready to invest proportionately to solve the problem
- You're willing to give the system 60-90 days to optimize
- You want a partner who understands your business, not just software
How This Actually Works
Step 1: Complete Your Assessment (5 minutes)
I calculate your specific revenue opportunity across four areas:
- Missed calls & slow response
- Customer reactivation potential
- Reputation management impact
- Premium lead generation opportunity
Step 2: Strategy Call (15 minutes)
We discuss:
- Whether these are real problems costing you real money
- Which areas to prioritize based on biggest impact
- What a proportionate investment looks like for YOUR situation
- Whether we're even a good fit to work together
Step 3: Custom Recommendation
I recommend a specific solution and investment level based on YOUR numbers - not a one-size-fits-all package.
The math either works or it doesn't.
Step 4: Implementation (2-3 weeks)
Complete custom buildout of your AI automation system:
- Voice AI trained on your specific business
- Chat widget customized to your services
- Automations built for your customer journey
- Integrations with your existing tools
- Team training and testing
Step 5: Optimization Period (60-90 days)
I actively monitor, refine, and improve the system based on real performance data from your business.
This is where the ROI happens.
What Results Look Like
Reliable Plumbing Solutions
Problem: Missing 40% of calls during service calls
Annual revenue loss identified: $408,800
Investment: $12,000/year
Result after 90 days:
- Capturing 85% more previously missed calls
- Response time down from 2 hours to 2 minutes
- Documented $34,000 in new revenue (first 90 days)
- ROI: 283% (and climbing)
Comfort Solutions HVAC
Problem: Busy season overwhelm, leads going cold
Annual revenue loss identified: $580,000
Investment: $18,000/year
Result after 6 months:
- 24/7 call answering during peak season
- Reactivated 43 past customers worth $67,000
- Google rating increased from 3.8 to 4.6 stars
- ROI: 372%
Evergreen Landscaping
Problem: Seasonal surge leads to missed opportunities
Annual revenue loss identified: $290,000
Investment: $9,500/year
Result after 4 months:
- Handled 400+ spring inquiries without hiring
- Booked 87% of qualified leads automatically
- Documented $48,000 in new revenue
- ROI: 505%
Flexible Payment Options with Klarna
I understand that investing thousands of dollars upfront can be challenging, even when the ROI makes sense.
That's why I offer quarterly invoicing and Klarna financing for all custom packages.
How Klarna Works:
- Split your investment into 4 interest-free payments
- No credit check required in most cases
- Start today with minimal upfront cost
Example: $3,000 quarterly investment = 4 payments of $750
Available for any custom package we design together
Or choose monthly management after your initial buildout if you prefer ongoing payments over annual commitments.
So Here's The Real Question
If you're losing $300,000-$500,000 per year and I can help you capture even 20% of that for a $12,000 investment...
...that's $60,000-$100,000 in new revenue for a $12,000 investment.
The math either works or it doesn't.
Let's be conservative:
- Your assessment shows $400,000 annual opportunity
- We capture just 15% of it (very conservative)
- That's $60,000 in new revenue
- Investment: $12,000
- Net profit: $48,000 in year one
Even if we only captured HALF of that conservative estimate, you'd still profit $18,000 in the first year.
Ready To See Your Numbers?
Complete the 5-minute assessment and I'll calculate your specific revenue opportunity
Start Your AssessmentOr schedule a call if you want to discuss your situation first
📞 724-624-2417Common Questions
Why don't you show package pricing like everyone else?
Because every business is different. A plumber losing $400k/year needs a different solution than a landscaper losing $150k/year. I'd rather understand your specific situation first, then recommend what makes sense for YOU - not force you to pick from a menu of pre-built packages.
What if my business is smaller? Can I still work with you?
Possibly. If you're losing less than $100k/year, the proportionate investment might be $3,000-$5,000 annually. We can discuss whether that works for both of us.
How quickly will I see results?
Most clients see measurable improvements within 60-90 days - more booked appointments, better lead qualification, higher response rates. But the system continues improving over time as I optimize based on real data from your business. This is a marathon, not a sprint.
Can I start small and add more later?
Yes. Some clients start with just call answering to prove ROI, then expand to reactivation campaigns and reputation management once they see results. I'll recommend what makes sense based on your priorities and budget.
What if it doesn't work?
If we can't demonstrate measurable improvement within 90 days, we part ways. No hard feelings. But in 2 years of doing this, I've never had a client where the math didn't work out in four months.
Do you work with businesses outside home services?
Currently I focus on contractors, attorneys, healthcare providers, and service-based businesses because that's where I have the deepest expertise. If you're in a different industry, complete the assessment anyway and we can discuss whether I'm the right fit.
Let's Figure Out If This Makes Sense For You
No pressure. No hard sell. Just an honest conversation about your business.
Complete Your AssessmentOr call me directly:
724-624-2417